MARIO TESTINO: "A BEAUTIFUL WORLD" PROJECT

12/30/2024 ISO 1200 Magazine 0 Comments

Mario Testino, a globally renowned photographer, has redefined the way we perceive beauty through his work. Known for his iconic contributions to fashion photography, Testino embarked on a journey to explore deeper cultural connections in his recent project, "A Beautiful World." This video dives into the themes, ideas, and inspirations behind this fascinating project.

Preserving the Past Through Photography

"A Beautiful World" emerged from Testino’s desire to document and celebrate cultural traditions that are rapidly disappearing due to globalization. Starting with traditional costumes in Peru's Cusco region, he used photography to showcase the beauty of heritage and identity.

Over the past seven years, I’ve visited over thirty different countries documenting the diversity of cultures and traditions. - said Mario -

Testino’s work emphasized the importance of cultural preservation and instilled pride among locals who rediscovered the treasures of their own traditions.