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Design, 3D and Photography: BTS Mid-Autumn Festival campaign for Johnnie Walker China by Sam Hofman

9/21/2013 ISO 1200 Magazine 0 Comments


The visuals are loosely focused on the Legend of the Immortal Tree on the Moon, Wu Gang and The Jade Rabbit.

Sam Hofman explains:

I was asked to get on board with this project a while ago with Shotopop design studio. It was a great process using a multi disciplined approach to create the final image.

CREDITS:

Design, Illustration and Art Direction: Shotopop
Photography: Sam Hofman
Retouching: Sam Stuller

THE FULL STORY:

The story behind: samhofman.tumblr.com
All pictures: making-pictures.co.uk


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